Senior CRM Manager
£40000 - £45000 + Excellent Benefits
Wales (Part Remote)
Permanent

I am thrilled to be supporting a dynamic Fin Tech Company based in Wales with their search for a Senior CRM Manager. They have had a massive amount of success of the last few years and are still expanding rapidly – even throughout the pandemic.
Reporting into their Chief Marketing Officer, you will be responsible for strengthening existing customers relationships as well as growing the customer base.

Key Responsibilities And Traits

• Devising and delivering communications programmes to optimise key CRM journeys (e.g. onboarding and retention), testing messaging, personalisation, offers and incentives.
• Owning, delivering and reporting against CRM channel targets and KPIs.
• Maintaining and inspiring customer confidence during key moments in the markets.
• Creating initiatives that build customer advocacy and activate customer referral.
• Selecting and implementing third-party technology so we can deliver fully automated, real-time communications.
• Working collaboratively with internal teams (brand and digital marketing, product & data analysts) to deliver integrated multi-channel campaigns.
• Experience leading a team in a data-lead CRM role
• Excellent numerate and analytical skills
• Knowledge implementing a CRM platform
  

A knowledge of working in a similar environment in the same industry is desired but not critical. However, being creative, data-lead and keen to try new things is imperative!

If this sounds like the role you’ve been looking for, get in touch with a copy of you CV on matt.cara@reed.com and I’ll book you in for a call!

Senior CRM Manager
£40000 - £45000
Wales (Part Remote)

CRM | Data Analytics | Digital Marketing | Marketing Campaigns | CMS